Culture Matters: The Values of Hendrick Automotive Group

At Hendrick Automotive Group, the mission is clear – to be the premier quality vehicle retailer in the world, providing the best opportunities for our team members, customers, communities, and the manufacturers we represent.

When Rick Hendrick entered this business in 1976, he knew that building the right culture starts with the right people. “Our people make the difference. They’re our most important asset.” This people-first philosophy was a driving force when Mr. Hendrick embarked on this journey nearly 50 years ago, and it remains just as prevalent today.

An integral part of creating an admirable culture is how a company trains and adheres to its values. All 11,000-plus Hendrick Automotive Group teammates play a role in establishing and sustaining our company’s culture. By adhering to and continuously measuring ourselves against a core set of values, we have collectively built a culture unrivaled in the automotive industry.

As Hendrick Automotive Group brings its newest GMC dealership to Columbia and the Midlands, we think it’s a great time to share these values with you.

Servant Leadership: First coined by author Robert Greenleaf in his 1970 essay “The Servant as Leader,” servant leadership is at the forefront of Hendrick Automotive Group’s culture. The primary focus of a servant leader is to empower others, ensuring they have everything they need to be successful and reach their full potential.

Every day at Hendrick Automotive Group, our employees support one another, our customers, the manufacturers we represent, and the communities where we live and work. When we prioritize the needs of others ahead of our own, we succeed together.

Teamwork Through Trust and Respect: Our differences are our strengths. When we take the time to listen to one another and learn from our individual experiences, we establish trust and camaraderie amongst our teams and with our customers. By trusting, respecting, and listening to those around us, we can achieve daily excellence.

Integrity: Doing the right thing, both legally and ethically, guides every action we take and every decision we make. We aim to always be honest, transparent, and do what’s right, regardless of recognition or attention. Whether it’s through exemplary customer service, giving back to the community, or simple day-to-day interaction, Hendrick Automotive Group teammates are committed to doing things the right way.

Commitment to Customer Enthusiasm: Delivering the industry’s best service is a direct result of a culture that values its people. We support our teammates and provide them with the necessary tools to succeed, all so they’re empowered to create a memorable experience for every customer.

At Hendrick Chevrolet, we are passionate about the GMC brand and take pride in our extensive knowledge and care for the vehicles we sell and service. Furthermore, this is our home. Our teammates live, work, and raise their families in Columbia, and we want to provide our neighbors with the best service possible.

Passion for Winning: Hendrick Automotive Group is the nation’s largest privately held automotive retail organization, but our focus isn’t on being the biggest; it’s on being the best. That’s our definition of winning. Our teammates are committed to being the best at what they do, all so they can better serve our customers. Don’t just take our word for it. Hendrick Automotive Group is proud to be rated the country’s No. 1 dealership group for online reputation for six consecutive years.

Accountability at All Levels: To sustain the industry’s best culture, we must hold ourselves and each other accountable to our core values. Taking ownership of our actions and decisions allows us to grow and prosper, both as individuals and as a team.

Commitment to Continuous Improvement: Being grateful for the opportunities at hand while recognizing there is always room for improvement. At Hendrick Automotive Group, we believe that incremental improvements lead to significant progress over time. When we do better, we create better experiences for our customers. That’s why our teammates approach every day as an opportunity to improve.

Hendrick Automotive Group is honored to join the greater Columbia community, and we look forward to serving its residents for years to come. Visit Hendrick GMC and experience our culture firsthand!